Presency Academy

Add a Product

1:47

You post a new bag on your status and the DMs start: How much? Is it still available? What size is it? Can it carry a laptop? You answer the same questions again and again, and the people who don't want to ask just scroll past. A good product page answers them before they ask.

Options & Prices

1:37

Your tote bag is selling, then a customer asks: "Do you have a bigger one?" You do, for ₦16,000. So you add a second product for the large one. Now your shop has two of the same bag, the stock is split, and someone pays for the small when she wanted the large. Use options instead.

Add-ons & Bundles

2:27

A customer buys your ₦28,000 outfit, then asks: "Can you gift wrap it? It's for my sister." You wrap it for free, because there was nowhere to charge for it. And the gele and clutch that go with it? She buys those next week, maybe from someone else.

Pre-orders

1:27

"When is the new batch coming? Abeg keep two for me." Your supplier wants ₦180,000 and you don't have it yet, so you wait, and half the people who said "keep one for me" forget. Pre-orders let customers pay now for stock that hasn't arrived. You buy the stock with their money.

Wholesale Prices

2:17

A boutique in Ibadan wants 10 dresses to resell. You work out a price on a calculator, she pays half, and the balance lives in a notebook. Meanwhile someone buying five on your website still pays full price. Presency keeps both prices for you.

Collections

1:35

"I have a wedding on Saturday. What do you have?" You send your shop link, she scrolls past dresses, bags, caps and slippers all mixed together, gets tired, and leaves. She was ready to buy. Collections group the right items together: Owambe ready, new arrivals, gift ideas.

Services & Bookings

1:47

"Are you free on Saturday? What time? How much? Should I pay now?" If you sell a service, the DMs never stop. You check your notes for the date, send prices, chase the deposit, and sometimes two clients turn up for the same slot. Let clients book instead.

Food Menu

1:41

Food orders come in through WhatsApp all day: "Is jollof still available? How much is delivery?" Orders get lost in the chats, and someone pays for zobo after it has finished. Put your menu online so customers order and pay by themselves, and every paid order lands on one kitchen board.

Digital Products: Sell PDFs and Ebooks

1:25

People keep asking in your DMs: "How did you start? How much do I need? Can you teach me?" So you type long answers for free, or you sell a PDF by hand: wait for the transfer, check your bank app, send the file. Even at midnight. Sell it as a digital product instead.

Payment Links

1:30

A customer DMs you: "I want the tie-dye kaftan and a gele. How much? Send your account number." So you add up the total, send your bank details, wait for the alert, check your bank app and write the order down somewhere. And sometimes she just disappears. Send a checkout link instead.

Invoices

2:05

A customer finds you on WhatsApp, wants two pieces, but says "I don't like buying from websites, just send your account number." So you wait for the alert, check your bank app, write it in a notebook, and try to remember to reduce your stock. Send an invoice instead.

Quotes

1:46

A customer sends a WhatsApp: her sister's wedding is in three weeks and the family wants twelve geles for aso-ebi. You type a price in the chat. Two weeks later: "What price did you say again?" Now you're scrolling, trying to remember what discount you gave.

Record a Sale

1:33

A customer walks into your shop in Yaba, picks a gele and a beaded clutch, pays ₦21,500 by transfer and leaves happy. But that sale only lives in your bank app.

Getting Paid

1:41

A customer DMs you: "Send account number." So you send your personal account, the same one your salary, family money and rent go through. By the weekend you can't tell which money was business. Every Presency store comes with its own payment account in your business name.

Withdraw

1:29

Your Presency Wallet has ₦486,250 in it, but rent is due on Friday and your landlord doesn't take wallet balance. You need it in your bank.

Money Owed

1:37

"I'll send the money on Monday." Three weeks later, you're still waiting, and you're not even sure how much she owes. Add the invoice you sent, your cousin and the church aunty, and it's all in your head or in a notebook. Money people owe you is still your money.

Orders

1:50

Friday night, and your phone won't stop: "I've paid, abeg confirm", "Where is my dress?", "Did you see my transfer?". Orders spread across Instagram, WhatsApp and a notebook is how one gets forgotten, and that customer doesn't come back. On Presency every paid order lands in one list.

Delivery

1:52

"How much is delivery to Ajah?" "Let me ask my rider…" Ten minutes later the customer is gone. And the ones who did pay call you all day: where is my order? Delivery shouldn't be a negotiation.

Shipping & Returns Policy

1:44

A new customer finds your shop, puts ₦45,000 in the cart… and stops. What if it doesn't fit? Will they refund me? How long is delivery? No answer on the page, so they leave. Not because they didn't like it, but because they didn't know you yet.

Returns & Refunds

1:49

A customer wants to send an item back. Here is how to accept the return, refund the customer and put the item back in stock, step by step, without the back-and-forth.

Reports

1:42

End of the month. Your partner asks how October went. Your bank wants your monthly numbers for that loan. And your answer is spread across bank alerts, a notebook and three WhatsApp chats.

Profit

1:42

You sold ₦2.4 million last month and everybody says you're doing well. But your account doesn't feel like it. That's because sales are not profit: you still paid for the fabric, the rent, your staff and delivery. Presency's Profit & Loss report shows what you actually kept.

Expenses

1:45

₦212,000 came into your account this month. Customers paid, the alerts were sweet. But when you check now, the money isn't there. Diesel, shop rent, transport to Balogun, data: small small, it all goes, and nobody wrote it down.

Payment Issues

1:50

Two credit alerts land: ₦15,000, then another ₦15,000. No name you know, no order, no "I've paid" DM. Was it a customer? Your sister paying you back? Until you know, your stock doesn't go down and the sale isn't in your reports.

Flash Sales

2:01

You've made your first few sales. People found you on Instagram, sent a DM, paid, and you delivered. But some of them haven't bought from you since. You don't always need new customers. The people who already bought from you know you and trust you.

Email Marketing

1:59

Your Payday sale is live, but your phone is quiet. That's because your customers don't know about it yet. Presency already saved everyone who bought from you, with their email.

SMS Marketing

1:49

You emailed your customers about your Payday sale, but some of them never check email. What they do read is their texts. An SMS lands on any phone, even without data.

Coupon Codes

1:31

Your best customer has spent hundreds of thousands with you. A "thank you" message is nice, but a code she can use is better. With Presency you make a coupon code in a minute and share it anywhere: WhatsApp, an influencer, a flyer at a trade fair.

Abandoned Checkout

1:34

A shopper fills her cart, gets to the payment page, then her phone rings, and she never comes back. Most of these people aren't saying no. They just got busy. Presency reminds them for you, with a link back to their cart.

Announcements & Popups

1:27

Your sale is on, but a visitor opens your shop, scrolls a little and leaves without ever knowing. Two small tools fix that: an announcement bar at the top of every page, and a popup that shows up once while they shop.

Scan & Win

1:30

At a trade fair, hundreds of people walk past your stall and you never see them again. Scan & Win turns that crowd into customers: they scan your QR, spin a wheel or scratch a card, win a prize, and give you their WhatsApp number to get it.

Reviews

1:25

A stranger sees your ₦26,000 kaftan on Instagram. She likes it. Then she asks: "Is this legit? Do you have reviews?" Your happy customers all bought on WhatsApp, so your product page still says "No reviews yet".

Customers

1:30

Who is your best customer? Most of us guess the person who messaged last. Presency saves everyone who buys from you, so you can see who really spends the most, who your regulars are, and who is going quiet.

Leads

1:32

Saturday night, someone fills the contact form on your website: "Do you have this set in size 14? I need it for a wedding on the 20th." But your WhatsApp has 40 unread chats, so you only see it on Tuesday. By then, she's bought from another shop.

Ads

1:33

You boost a post on Instagram. ₦10,000 gone, 300 likes, zero orders. People saw it, but they still had to DM you and ask the price. Likes don't pay rent.

Share Your Shop

1:13

You set up a beautiful shop. Two weeks later: three visitors. Nobody knows your link. Your customers are already on Instagram, on WhatsApp status, and walking past your shop.

Google & WhatsApp Preview

1:15

You send your shop link on WhatsApp and it shows up as "Adire Lane — Online Store in Ikeja". It doesn't say what you sell, so nobody taps. The same text shows on Google when someone searches "adire in Yaba".

Domain

1:12

A customer asks for your website and you start spelling it out: "adire dash lane dot presency dot co…" She's lost before you finish. A short name of your own, like adirelaneyaba.com.ng, looks serious, fits on a flyer and is easy to say on the phone.

Edit Website

1:45

It's February, and someone taps the link in your bio. Your website still says "Christmas sale, ends 24 December". Then the DM comes: "Is this sale still on? Are you even still selling?" Your website is your shop window. Old words make people think you've closed.

Theme, Colours, Font & Logo

1:44

Your Instagram page is pink and gold. Your packaging is pink. Then someone taps your link and your website is plain black and white. "Is this even the same shop?" When your colours match everywhere, people know it's you before they read your name.

Welcome Screen & Menu

1:35

Someone taps your link from Instagram. The first screen decides if she stays. If it's plain and there's no link to the sets she saw on your status, she sends a DM asking "where are the sets?", or she just leaves. Fix both under More → Website.

Staff

1:23

You're in Aba buying stock, and your sales girl calls for your Presency password. Give it to her, and she can see every naira, and even withdraw it.

Locations

2:04

You have a shop in Yaba and a new one in Ikeja. A customer DMs: "Do you have the Adire two-piece in Ikeja?" You call the shop, wait for a call back, and ten minutes later she's gone. When two shops share one stock count, you sell what isn't there and you can't tell which shop is making money.

Stock Insights

1:26

Friday evening. A customer pays for the Ankara bucket hat. You go to pack it, and it's finished. Now you're refunding and apologising, and you didn't even know it was running out.

Suppliers & Purchase Orders

1:50

You WhatsApp your supplier in Balogun: send 20 Aso-Oke skirts, ₦9,000 each. Two weeks later, how many actually came? Did you pay her ₦100k or ₦150k? She says you still owe ₦120k.

Activity Log

1:28

You're in Aba buying stock, and Funke is minding your Ikeja shop. In the evening she says, "We sold small." What sold? How much? Cash or transfer? In this video your cashier sells at the till with her own login, and you see it all in the Activity log: filter by the person who did it, open the detail

Presency App & Order Alerts

1:20

It's Sunday, your phone is in your bag, and a customer pays ₦28,000 on your website at 11. You see it at 4, after three "Hello? Did you see my order?" messages.

Plans & Billing

1:41

Your free trial ends on Friday. Business or Growth? Monthly or yearly? ₦5,000 or ₦10,000? And what do you actually get? In this video you'll see where your plan lives, what each plan costs (monthly, every 3 months or yearly), what Business gives a one-shop seller, what Growth adds for branches, whol

Getting Help

1:11

It's 10pm. A customer says she paid by transfer, but her order still says "Awaiting payment". You've checked everything, and an email reply could take until tomorrow. In this video you'll open Presency AI, tap Talk to our team, and write your question with the order number.