Review Your Prices Regularly to Protect Your Profit

Supplier costs, transport, currency changes and inflation can make an old price unprofitable even when customers are still buying at the same rate.

Presency Team · · 1 min read

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Review your prices regularly. Inflation and supplier prices can quickly make your old prices unprofitable.

What to do

  • Schedule a regular price review instead of waiting until cash becomes tight.
  • Recalculate cost and margin when supplier or logistics prices change materially.
  • Communicate price changes clearly and update every selling channel at the same time.

Watch out for

Keeping prices unchanged only because you are afraid customers will complain can slowly turn a profitable product into a loss-making one.

Example

If a product cost rises from ₦6,000 to ₦7,500 but the selling price stays at ₦8,000, the margin may no longer cover packaging, delivery support or overhead.

Centralising products and storefront information in Presency makes it easier to keep selling prices consistent across channels.

Start selling free

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